Programs & Priorities

The Shoals Chamber has long been a leader in innovation and implementation of programs that make a positive difference in the Shoals area. Through an effective agenda-setting process, coupled with determination to make good things happen, the Chamber has earned the role of the voice of business along with a reputation for strategic thinking and leadership.

Education Workforce Readiness

Mission

Serve as the primary liaison between the business and education communities, promoting the expectation that all levels of educational curriculum meets the existing and future workforce skill sets demanded by business and industry.

Known For

Workforce Readiness Institute, CHOICES, Leadership Shoals, Job Fairs, Job Board, Reality Check Partner Program

Business Growth

Mission

Expand the region’s tax base and create jobs through retention and growth of existing businesses, the creation of new companies and aggressive recruitment of office/commercial and retail enterprises.

Known For

New business recruitment, “Shop Local” campaigns, Ribbon Cuttings, Shoals Business Resource Center, Small Business Saturday campaigns

Entrepreneurship & Innovation

Mission

Facilitate collaboration and partner with key stakeholders to foster a culture of entrepreneurship and innovation among students, budding entrepreneurs, and existing business owners.

Known For

Liftoff Shoals, Idea Audition, Shoals Spark, Shoals Shift Partnership Programs

Public Policy, Advocacy & Activism

Mission

Effectively serve as the leading advocate for the Shoals business community at all levels of government.

Known For

Local & National Legislative Updates, Meet the Candidate, Annual Trips to Montgomery and Washington, D.C., Joint Legislative Agenda with NACOLG and SEDA

Investor Relations & Marketing

Mission

Communicate, promote and emphasize the assets of the Shoals area to brand the area as a prime location for business and organizations. Meet regularly with investors in one-on-one sessions to identify and solve issues requiring resolution.

Known For

Investor Speaker Series, Annual Celebration, Summer and Fall Events